
(Photo by Luiz Calado)
November, 17 – Tony Hawk: Ride, the new Activision skateboarding video game is officially out today.
Although the 10-year old franchise hardly needs any introduction, the novelty of the original wireless peripheral device is not to be ignored.
The new title package, available in stores today.
(Photo by Luiz Calado)
I had seen the video game up close at the Stand Up for Skateparks benefit event about a month ago, where Tony Hawk himself did some game playing and promoted the new title for the media in attendance.
But that was it – a red carpet/photo op type-of-thing where I didn’t get a chance to actually step on the deck and try it out.
There had been lots of buzz prior to the launch: fifteen pros populate the character roster, including newcomer to the series Christian Hosoi; the soundtrack alone, with over 50 songs, has plenty of appeal as well.
I had to get my hands… Rather, my feet on one of those. So, I met with Tracy Williams, Director of Global Brand Management at game publisher Activision and, long story short, they hooked me up with an exclusive tryout of the game at their headquarters in Santa Monica...
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